In every group of friends, there is a leader. This person isn’t necessarily the smartest, bravest, most daring, or even the one with the most leadership skills.

This person is the one that everyone listens to. Where everything said to listened to with respect, and absorbed as if it were the absolute truth. Say something enough times, and it will become the truth. Soon enough, everyone in that group will have the same opinions, same ideas, and same beliefs. This is how communism spread so quickly and effectively. This is how Apple has such a large cult following. And, this folks, is how Hitler became so successful. Once you drill something (a way, a fact, a piece of information) into peoples’ minds, they will believe it.

The problem is that this type of relationship takes some time to develop. To friends, you will need to earn their trust, and at least be right some of the time. With products, you need to be the first and make something semi-decent. It’s the same for everything…

I’ve always had a hard time when it comes to selling a website. The problem is POTENTIAL. Have I gotten the most out of a website that I could have? Is there still potential left in it? And if so, can I reach it?

I’ve always sold my websites when I felt like there was nothing more to be had in the niche. Maybe someone else could take it to the next level, right? Selling a website does not work like selling cars/houses and other things, because you can’t just “sell when the demand is high”…You sell when you don’t see a clear future for it anymore. Will the niche die down in a few months? For examples, proxies are generally sold before summer comes because traffic is literally dead come summertime (in comparison to the rest of the year).